Monthly Archives: February 2014

Why Press Releases Still Matter for Healthcare Organizations

Think the press release is a relic? Think again. Press releases should be a valuable part of every healthcare organization’s public relations efforts. Here’s a good article explaining why: http://bit.ly/1bLZyyn

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Patients and Clinicians Trust Social Media

The IMS Institute, which collects data and collaborates with the public and private sectors, has just issued a noteworthy report called “Engaging Patients through Social Media.” Among the report’s key points: Social media is a persuasive communicator: “Patient trust in … Continue reading

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